Big doings in the corporate blogosphere as General Motors' Fastlane attempts to e-rebut the New York Times' Thomas Friedman. Friedman, of The World is Flat fame, recently trashed the General for pretty much a laundry list of evil deeds, including but not limited to being both a 'crack dealer' and a 'terrorist' as well as buying votes in Congress. As was the case in his book, Friedman contributes little to the debate except for some inflammatory remarks with little basis in fact. GM counters with corporate spin, but the really interesting thing to watch here is the way the debate plays out. Think your emails back and forth with a senior communications exec at GM are private? Not so! They'll publish that exchange on their blog. Don't like the way the Times treats you? No worries! Publish your version of the letter on the blog, let a few hundred people comment, and then score a bonus when people like me write parallel blogs like this.

posted at 3:09 PM - comments