Every year the furniture industry gets together in Chicago for its unfortunately-named trade fair, Neocon. All the big players - and everyone else - fill the Merchandise Mart and launch new product. Knoll launched the killer ap of office seating with a marketing tour de force that put users in the ads. Thus:
Lots to see and learn over two slammed days in the windy city. By the time Ron, Adam, and I were standing across from OHD F2a giving travel advice my feet were spent, I'd met the Chairman, the CEO had posed in a group photo with the PD gang, and the chair had completed a kind of product design Triple Crown; expert designers, engineers, and manufacturers have all weighed in and approved with highest honors. Big time.
Other than all that it was pretty quiet around town. I played ultimate with Ryan Sunday and ruined my left foot after my 5-year old $10 cleats failed and I went barefoot. Saturday was Hershey Park for Knoll picnic then home to have some 'ritas on neighbor's deck. It was a summer weekend and that was perfect.
Thursday, June 18, 2009